iPhone Going to Japan

June 5th, 2008

Softbank, the 3rd largest carrier in Japan, was chosen to be the Apple iPhone carrier today. It actually surprised me that Apple didn’t go with NTT DoCoMo because NTT DoCoMo is supposed to be much bigger.

Analysts said the tie-up was likely to give Softbank an advantage over its larger rivals. The iPhone will also complement Softbank’s wider mobile and internet strategy, said Tokyo-based Macquarie analyst Nathan Ramler.

It is not the first time the Softbank and Apple brands have linked up in Japan. In 2006 Softbank sold iPods together with phones as a set.

You can read the whole article here.   The bottom line: if you live in Japan, your iPhone is coming!

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